WRUM
City of license	Orlando, Florida
Broadcast area	Orlando, Florida
Branding	Rumba 100 Orgullo Latino
Frequency	100.3 MHz (also on HD Radio)
Format	Spanish Tropical
Audience share	4.1 (Fa'07, R&R[1])
ERP	100,000 watts
HAAT	484 meters
Class	C
Facility ID	59976
Transmitter coordinates	28°34′51.00″N 81°4′32.00″W / 28.58083°N 81.07556°W / 28.58083; -81.07556
Callsign meaning	We're Rumba
Former callsigns	WDIZ (to 1996) WSHE (1996-2004) WEBG (2004-2005)
Owner	Clear Channel Communications
Sister stations	WFLF, WJRR, WMGF, WTKS, WXXL, WYGM
Webcast	Listen Live
Website	Official website

WRUM (100.3 FM) is a radio station broadcasting a Spanish Tropical format. Licensed to Orlando, Florida, USA, the station is currently owned by Clear Channel Communications.^[2][3] The station is also broadcast on HD radio.^[4] The station mainly plays reggaeton music or Salsa music and mainly plays Puerto Rican music.

The station was previously Oldies-formatted WSHE and WEBG, and prior to that, the frequency was home to Album Oriented Rock station WDIZ.

[edit] References

[edit] External links

• Query the FCC's FM station database for WRUM
• Radio Locator information on WRUM
• Query Arbitron's FM station database for WRUM

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