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The Box
File:TheBox Colour.jpg
Launched April 1992
Owned by Box Television
(Bauer Group/Channel 4)
Audience share 0.1%
(June 2009, [1])
Website www.thebox.co.uk
Availability
Satellite
Sky Digital Channel 359
Cable
Virgin Media Channel 335
UPC Ireland Channel 710

The Box is a television channel in the United Kingdom and Ireland. The channel is one of many within the Box Television network, a joint venue between Channel 4 and Bauer Group. The channel mainly broadcasts music videos, although it also features other music-related programming. The channel broadcasts 24 hours a day with Teleshopping shown late at night.

Contents

[edit] History

The channel was brought to the United Kingdom by Vincent Monsey (of Radio Caroline fame) and his partner Liz Laskowski, who discovered the channel in Miami in 1991 as The Jukebox Network. The UK company, Video Jukebox Network International Limited, was formed in 1991 and the channel was launched in 1992 as THE BOX in the early days of cable television, carried by four operators United Artist, Telewest in London and Bristol, Nynex in the south of England, and Videotron which is also based in London.

Over the next few years THE BOX "rolled out" on a regional basis across the United Kingdom on every cable system available, and eventually onto Sky Digital satellite in 1998. THE BOX was also broadcast on the Astra Satellite between 0200 and 0700 during the downtime of Granada Plus and Men & Motors. From 1999, all the regional versions of The Box were shut down and replaced with this version.

Ticketmaster Inc. briefly owned 50% of the company (Box Television Ltd) before becoming a public company on the FTSE. EMAP took ownership of these shares in 1997, and purchased the shareholding held by the American company VJN Inc. which had then become TCI Music and then Liberty Digital. The US version of the Box was sold to MTVN in 2000. EMAP retained ownership, receiving profits made from music video selections, which are made by the viewers using premium rate phone lines, as well as the small fees from BSkyB for being an encrypted channel. Each week a new playlist is released, and this will generally contain new or current music videos. The playlist was published on Teletext and the channel's website. Now the playlist is programmed in the 'Up Next' section On Screen.

[edit] Current format

The channel is well-known for its First Play feature, where many videos often make their UK or world premiere. This new music is often shown through the 'Box Fresh' show on the channel. Most notably, The Box, were recognised for the particular force behind the huge success of the first Spice Girls hit "Wannabe", playing their first single months before its official release date[citation needed] and helping to launching the group to mega stardom[citation needed]. Before Emap took ownership within Box Television, the channel was recognised for the wide variety of music from all genres, offering up to 500 videos per week as well as for helping to introduce Rap and Hip hop music onto the UK music scene.

The slogan of The Box is "Fresh Music First" — previous mottos include "Big Hits First", "Music Television You Control" and "Smash Hits You Control".

Notably, for a brief period in late 1999 and early 2000, there was a trend of artists name checking THE BOX in their music videos, though the practice wasn't widespread. In most cases, this was simply an insertion of the logo at some point in the regular video, however in a few cases, the channel was actually name checked by the artists themselves. The most notable example of this is the video for the S Club 7 song S Club Party, which also had an extended opening and closing not seen on other music channels.

As with all Box Television channels, The Box now operates from a pre-programmed playlist and does not include video selection "jukeboxes". In July 2007, 50% of Box Television was sold to Channel 4, before EMAP's remaining 50% in the company was sold to Bauer Verlagsgruppe in January 2008.

[edit] Programming

[edit] Current programming

  • Non-Stop Hit Music! - A selection of the biggest and newest music videos around.
  • Hit Music Now - The best chart topping music around.
  • Box Breakers! - Today's top 10 new videos on the Box!
  • VIP Track Of The Week! - A Very Important Play of this weeks freshest track!
  • New Music Plus! - The biggest pre-release tracks, that you need to know about!
  • Biggest Hits Of The Decade.. - What have been the biggest hits of the decade? Cat Deeley counts down the UK's biggest selling singles from year 2000-2009.
  • The Hollyoaks Music Show - Join the Hollyoaks regulars of this new 10 part series. Including live performances of your favourite chart artists and the cast of Hollyoaks provide backstage gossip and champion an unsigned band.
  • The Worlds Greatest Popstar Season! - The nominations are in, the celebrity superfans have told us their favourites and now watch the results 29 november exclusive to T4.
  • Guess The Superstar!- Try and guess which superstar the next is from by solving our onscreen anagram! Good luck!
  • The Urban Hits Top 20-The 20 biggest R'n'B and Hip Hop tunes in the charts right now!
  • Hit40UK- Countdown of the top 40 best selling singles, downloads and greatest airplay in the UK.
  • Signed by The Box - A selection of signed music videos.
  • Hooked On - Find out which artists the box is hooked on this week as we count down their greatest videos!
  • UK Airplay: Top 20 - The top 20 most played songs of the week.
  • JukeBox: The Party Mix - A non-stop mix of todays biggest party tunes.
  • Teleshopping: Teleshopping shown on The Box from 02:30 to 05:30am Daily.

The Current Head Of Music is Mark Adams

[edit] External links

  • Check out The Box website for the freshest new track clips and much more music, Enjoy*
  • The Box



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