For the Northern Ireland-based firm, see Tayto (Northern Ireland)

Tayto

Founded	1959
Headquarters	Ashbourne, County Meath, Republic of Ireland
Owner(s)	Largo Foods

Tayto is a major Irish crisps and popcorn manufacturer, credited with having developed cheese and onion crisps in 1954, having developed the technology to flavour crisps in the process.

Contents 1 Ownership 2 Produce 3 Outside of Ireland 4 Flavours 5 References 6 External links

[edit] Ownership

The company is owned by Largo Foods. Previously owned by Cantrell & Cochrane, they were based in Coolock, County Dublin, until their factory was closed in September 2005, when production was outsourced to Largo. Largo bought the brand in July 2006.

[edit] Produce

Tayto also produce other similar products which are not made directly from, or even contain potato; their Chickatees and Wheelies products marketed at children are made from corn starch, and their Chipsticks are made from reprocessed potato starch.

In the early 2000s, the company partially retargeted its product line towards the healthier eating market, with its low salt, low fat crisps, originally called LFC's, but in 2004 renamed to Honest.

Tayto has entered the Irish vocabulary (see Hiberno-English) as a synonym to crisp (noun) and as a genericized trademark, particularly in rural areas. e.g. "a bag of Taytos"

Largo foods have now added an autobiography for Mr Tayto http://www.mrtayto.ie

[edit] Outside of Ireland

Tayto crisps, along with Club Orange, Lyons Tea or Barry's Tea, and Galtee or Denny meat products are among the most commonly exported food products to Irish ex-patriates. ^{[1] [2] [3]}

[edit] Flavours

Tayto crisps come in several flavors - Cheese & Onion, Salt and Vinegar, Smokey Bacon, Ready Salted, Roast Chicken, Prawn Cocktail and limited edition flavours such as Tex Mex.^[4]

Other ranges of crisps are also sold by this company:

Tayto Ripples Crisps
A crinkle cut crisp, available in the following flavours:

• Cheese and Onion
• Sour Cream and Onion

Tayto Occasions
A premium crisp which comes in the following flavors:

• Thai Sweet Chili
• Mature Cheddar Cheese and Spring Onion.

Also available are Totilla Crisps in the following flavours:

• Cool
• Nacho Cheese

Honest
A healthier snack - lower in fat and salt compared to Tayto standard crisps.Come in the following flavors:

• Cheese and Onion
• Salt and Black Pepper

Also in the honest range:

• Popcorn

Snacks

• Snax-Light and crispy potato puff, cheese and onion flavor.
• Chipsticks-Salt and vinegar corn sticks.
• Popcorn
• Waffles-Bacon flavor
• Texicanos-Corn chips in 2 flavors. Cool Ranch and Chili
• Mighty Munch (Formerly Monster Munch. Changed when Walker's broke into the Irish market.)
• Treble Crunch-Low fat chip in Farmhouse cheese and spring onion
• Wheelies
• Jonnie Onion Rings
• Snaps
• Fives
• Crunchos - Hot-Dog Flavor American-Style Corn Snack.

[edit] References

[edit] External links

• Tayto

Mr Tayto's site