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A ploughman's lunch: buttered bread, cheese, raw onion, and a mug of cider.

A ploughman's lunch (often just called a ploughman's) is a cold snack or meal originating in the United Kingdom, comprising at a minimum cheese (usually a thick piece of Cheddar, Stilton, or other local cheese), pickle (called "relish" outside the UK), such as that made by Branston, bread (especially crusty bread, which may be a chunk from a loaf or a bap), and butter[1]. It is often accompanied by a green salad; other common additions are half an apple, celery, pâté, crisps, diced hard boiled egg or beetroot.

The origins of the ploughman's lunch remain unclear. It appears to date back at least to the 1960s, when the Milk Marketing Board promoted the meal nationally to boost sales of cheese, and some investigations have concluded that the meal is nothing more than marketing. However, other sources suggest that a comparable meal has been called a ploughman's lunch at least from 1957, the meal itself may have been popular at least as far back as before World War II, though it may have been called a ploughboy's lunch.

It is a common menu item in English pubs. It is considered a cultural icon of England[2]. The familiarity of the ploughman's lunch has led catering companies to describe a sandwich containing Cheddar cheese, pickle and salad as a "ploughman's sandwich"[citation needed].

[edit] Origins and etymology

The Oxford English Dictionary (OED) dates this phrase back to at least 1837, in the book Memoirs of the life of Sir Walter Scott by John G. Lockhart[3]; but this stray early use may have meant merely the sum of its parts, "a lunch for a ploughman".

Until recently, the OED's next citation was only from 1970, indicating a long period of time when the expression was virtually unknown. This long disuse and recent rediscovery has led some people, such as the writer Ian McEwan (in his film The Ploughman's Lunch), to portray the dish as being a recent invention dressed up as a traditional meal.

Lexicographer Edwin Radford in To Coin a Phrase (1974) attributes the current usage to Richard Trehane, chairman of the English Country Cheese Council[citation needed]. Nigel Rees also concluded current usage to be 1970s marketing[citation needed].

In 2005, research by Victoria Coren and others for the Wordhunt project[4] in conjunction with the first series of Balderdash and Piffle on the BBC (first broadcast at the beginning of 2006[5]) traced the origin of the phrase to 1960; the documentary evidence was minutes of meetings of the English Country Cheese Council, and contemporaneous advertising matter. The BBC concluded that "the Ploughman's Lunch was invented as a marketing ploy to sell British cheese in pubs."[6]

It has since been traced back slightly further, to an edition of The Times from 29 April 1958[7]. The new citation has been incorporated into the online edition of the OED and will be included in the next revision of the published OED[citation needed]. The new evidence supports Trehane as the inventor of the term[dubious ].

There was a statement on BBC TV that the idea for the 'ploughman's lunch' as a name for a type of sold meal arose when a workman working in a café brought a packed lunch of bread and cheese and pickle to work; a customer saw it and ordered it, and was curtly told 'That's a navvy's lunch'; but that gave the management the idea of selling similar meals[citation needed].

The 1983 film The Ploughman's Lunch has a subtext that is "the way countries and people re-write their own history to suit the needs of the present", according to screenonline[8]. The title is a reference to the way in which the history of the ploughman's lunch has apparently been dictated in order to promote cheese as a lunch-time food, rather than as a reflection of its historical popularity, as indicated in the dialogue[9].

However, an edition of a magazine published by the Brewers' Society called A Monthly Bulletin from July 1956 describes activities of the Cheese Bureau, which it says "exists for the admirable purpose of popularising cheese and, as a corollary, the public house lunch of bread, beer, cheese and pickles. This traditional combination was broken by rationing; the Cheese Bureau hopes, by demonstrating the natural affinity of the two parties, to effect a remarriage."[9] This implies that a "traditional combination" of bread, beer, cheese and pickles was popular before rationing in the United Kingdom (which followed World War II), albeit without the butter. Author Adrian Bell at the time said: "There’s a pub quite close to where I live where … all you need say is, ‘Ploughboy’s Lunch, Harry, please.’ And in a matter of minutes a tray is handed across the counter to you on which is a good square hunk of bread, a lump of butter and a wedge of cheese, and pickled onions, along with your pint of beer. ‘Ploughboy’s Lunch’, that’s called – remember those words: they stand for something pretty good."[9]

Only one year later, in June 1957, another edition of the same publication referred to a ploughman's lunch using exactly that name, and said that it consisted of "cottage bread, cheese, lettuce, hard-boiled eggs, cold sausages and, of course, beer"[9].

[edit] External links

[edit] References

  1. ^ "In Search of the Ploughman's Lunch". h2g2 (The Hitchhiker's Guide to the Galaxy) - an unconventional guide to Life, The Universe and Everything. United Kingdom: British Broadcasting Corporation (BBC). 2005-11-10. http://www.bbc.co.uk/dna/h2g2/A5649285. Retrieved 2009-04-29. "The ploughman's is a simple meal consisting of the traditional ingredients of cheese, bread, butter and pickles. Every pub chef will have his or her own version of what constitutes a ploughman's and there are many variations, some better than others." 
  2. ^ "Ploughman's Lunch". Icon Nominations. Brighton BN1 1DA, United Kingdom: Icons Online. http://www.icons.org.uk/nom/nominations/ploughmans-lunch. Retrieved 2009-04-29. "Accompanied by a good old English pint, there is no doubt that this is classic pub fare. ...a Ploughman’s Lunch is a treat in the fields, in a country pub or as a DIY lunch at home." 
  3. ^ "ploughman". OED Online, second edition 1989. Oxford OX2 6DP, United Kingdom: Oxford University Press. 1989. http://www.oed.com/bbcwordhunt/ploughmans-lunch.html. Retrieved 2009-04-29. "[1837 J. G. LOCKHART Mem. Life W. Scott IV. v. 161 The surprised poet swung forth to join them, with an extemporized sandwich, that looked like a ploughman's luncheon, in his hand.]" 
  4. ^ "ploughman's lunch, Series One Wordhunt list". BBC Balderdash & Piffle. Oxford OX2 6DP, United Kingdom: Oxford University Press. 01 2006. http://www.oed.com/bbc-series1/list.html#ploughmans. Retrieved 2009-04-29. "Wanted: printed evidence before 1970 ... Did you invent the ploughman's lunch — if so, you probably weren't a ploughman (why would you call it a 'ploughman's lunch' if you were?) but a smart advertising exec in the 60s? Does the term appear on menus or reviews of pub meals before 1970? ... Earlier evidence found through the Wordhunt - can you do better?" 
  5. ^ "Series One". BBC Balderdash & Piffle. Oxford OX2 6DP, United Kingdom: Oxford University Press. http://www.oed.com/bbc-series1/. Retrieved 2009-04-29. "The BBC's six-part TV series, Balderdash & Piffle, was broadcast in the UK weekly on BBC2 from Monday 2 January to Monday 6 February 2006, with a follow-up programme on 16 April." 
  6. ^ "Balderdash & Piffle viewers get BBC programme of their own as nation goes word crazy". Press Releases. United Kingdom: British Broadcasting Corporation (BBC). 2006-01-20. http://www.bbc.co.uk/pressoffice/pressreleases/stories/2006/01_january/20/piffle.shtml. Retrieved 2009-04-29. "Ploughman's Lunch: The OED had no evidence for this before 1970. With help from Wordhunters, this has now been pushed back to 1960, when documents uncovered at the National Archive from the Milk Marketing Board reveal that the Ploughman's Lunch was invented as a marketing ploy to sell British cheese in pubs." 
  7. ^ "ploughman (draft revision)". OED Online. Oxford OX2 6DP, United Kingdom: Oxford University Press. 01 2006. http://www.oed.com/bbcwords/ploughman-new.html. Retrieved 2009-04-29. "[1958 Times 29 Apr. (Beer in Britain Suppl.) p. xiv/2 In a certain inn to-day you have only to say, 'Ploughboy's Lunch, please,' and for a shilling there is bread and cheese and pickled onions to go with your pint, and make a meal seasoned with gossip, and not solitary amid a multitude.]" 
  8. ^ Brown, Simon. "Ploughman's Lunch, The". BFI Screenonline. London W1T 1LN, United Kingdom: British Film Institute. http://www.screenonline.org.uk/film/id/539903/index.html. Retrieved 2009-04-29. "The subtext of the film is the way countries and people re-write their own history to suit the needs of the present." 
  9. ^ a b c d zythophile (2007-07-16). "The ploughman’s lunch - guilty or innocent?". WordPress.com. http://zythophile.wordpress.com/2007/07/16/the-ploughmans-lunch-guilty-or-innocent/. Retrieved 2009-04-29. "MATTHEW [FOX]: "Ploughman’s Lunch. Traditional English fare. ... In fact it’s the invention of an advertising campaign they ran in the early sixties to encourage people to eat in pubs. A completely successful fabrication of the past, the Ploughman’s Lunch was." ... a magazine called A Monthly Bulletin, produced by the old Brewers’ Society ... The July 1956 edition has a report of the activities of the Cheese Bureau, which: 'exists for the admirable purpose of popularising cheese and, as a corollary, the public house lunch of bread, beer, cheese and pickles. This traditional combination was broken by rationing; the Cheese Bureau hopes, by demonstrating the natural affinity of the two parties, to effect a remarriage.' ... [Adrian Bell:] 'There’s a pub quite close to where I live where … all you need say is, ‘Ploughboy’s Lunch, Harry, please.’ And in a matter of minutes a tray is handed across the counter to you on which is a good square hunk of bread, a lump of butter and a wedge of cheese, and pickled onions, along with your pint of beer. ‘Ploughboy’s Lunch’, that’s called' ... [A Monthly Bulletin, June 1957:] 'There followed a ‘Ploughman’s Lunch’ of cottage bread, cheese, lettuce, hard-boiled eggs, cold sausages and, of course, beer. This is just the sort of light mid-day meal that one might expect to find in an ordinary public house" 



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