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"Morning Show" redirects here. For other uses, see The Morning Show.
This article is about the concept of breakfast television in general. For the Citytv television programme, see Breakfast Television.
Breakfast television (Australia, Canada, Ireland, New Zealand and United Kingdom ) or morning show (United States and Ireland), is a type of news and entertainment television program, broadcast live in the morning (typically between 6:00 a.m. and 10:00 a.m.). Often hosted by a small team of male and female hosts, morning shows typically target the combined demographic of people getting ready for work and school, and stay-at-home adults and parents. The world's first breakfast-television program on national television was Today, which began broadcasting on January 14, 1952, on the U.S. television network NBC. Many other channels around the world followed NBC's lead. [edit] Format and styleBreakfast-television programs normally feature regular news briefs and information reports on business and the stock market, and weather and commuter travel ("traffic" in North American usage) — particularly in the "early half", when the bulk of the workforce demographic is still home. Later in the program, programming will shift to more homemaker-oriented entertainment programming, to reflect a dominantly female demographic. The time in between information segments is normally filled with discussions of major news stories, reviews of the day's papers, and entertainment news — news regarding media celebrities. Morning-show hosts are typically regarded as media personalities, and are likewise often regarded as celebrities. Despite these programs often being produced by news organizations, their style is geared toward popularity and demographic appeal. Traditionally they are fronted by two presenters (one male, one female) on a sofa surrounded by a warmly colored (but not overwhelming) set.[citation needed] [edit] HistoryThe first[citation needed] breakfast-television program was Three To Get Ready, a local production broadcast by WPTZ from 1950 until 1952 in Philadelphia, Pennsylvania. One of its hosts was comedian Ernie Kovacs. Although Three To Get Ready (named after WPTZ's frequency of channel 3) was mostly entertainment-oriented, the program did feature some news and weather segments. Its success prompted NBC to look at doing something similar on a national basis. Following NBC's Today lead with the first breakfast-television program to be aired nationally, many other channels around the world followed.
In the U.K., after a six-week trial-run on the regional ITV station Yorkshire Television, the Independent Broadcasting Authority considered breakfast television so important that it created an entire franchise for it, the only national ITV franchise except for news provider ITN. This franchise was awarded to TV-am, a breakfast-television station. However, delays to TV-am's launch meant that the BBC was able to launch its own program, Breakfast Time on January 17, 1983. TV-am, with Daybreak and Good Morning Britain being its flagship programs, launched just two weeks later on February 1, 1983. TV-am found it hard to survive at first because of a format that was starchy and formal compared to the BBC's more-relaxed magazine style and a reliance on advertising income from a timeslot where people were not accustomed to watching television. However, it eventually flourished only to lose its license in 1993 to GMTV, who outbid them. [edit] Morning-television showsThe following is a country-ordered list of breakfast-television programs, past and present, with indication of a program's producing network or channel: [edit] Argentina
[edit] AustraliaCurrent
Past
[edit] Austria
[edit] Azerbaijan[edit] Brazil
[edit] Canada
[edit] Chile
There are other regional morning shows in Chile. [edit] Colombia
[edit] Denmark
[edit] Finland[edit] France[edit] Germany
[edit] Hong Kong[edit] Hungary[edit] Iceland[edit] Indonesia[edit] Ireland[edit] Italy[edit] Japan
[edit] Malta
[edit] Mexico[edit] The Netherlands
[edit] New Zealand
[edit] Norway
[edit] Pakistan[edit] Panama[edit] Philippines
[edit] Peru
[edit] Poland
TVP INFO (Poranek TVP INFO) [edit] Portugal[edit] RussiaCurrent
Past
[edit] Serbia[edit] Singapore
[edit] Spain[edit] Sri Lanka
[edit] SlovakiaCurrent Past [edit] Sweden[edit] Thailand
[edit] Trinidad and Tobago
[edit] United KingdomCurrent
Past
The station TV-am ran several programs (1983–1992) (including Daybreak, Good Morning Britain, et al.) — ITV licensee [edit] United States
[edit] Venezuela[edit] External links |
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