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Alcohol Rehab - Molson -Coors Merger Unites Two Irresponsible Brewers
Alcohol Rehab - Molson-Coors Merger Unites Two Irresponsible Brewers
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Molson Coors Brewing Company
Type Public (NYSETAP, TSXTPX.B)
Founded Molson (1786), Coors (1873), merged (2005)
Headquarters Canada Montreal, QC, CAN
United States Denver, CO, USA
Key people Pete Coors, Chairman
Peter Swinburn, President
Industry Beverages
Products Beers, lagers, malt beverages, energy drinks
Revenue US$ 6.65 billion (2008) , 20% from 2007
Net income US$ 388 million (2008) , 22% from 2007
Employees 9,700[1]
Subsidiaries Molson
Molson Coors Brewing Co. (UK), Ltd.
Miller Coors (JV)
The Beer Store (49%)
Website www.molsoncoors.com

Molson Coors Brewing Company (TSXTPX.B; NYSETAP) is a company that was created by the merger of two of North America's largest breweries: Molson of Canada, and Coors of the United States, on February 9, 2005. The Canadian subsidiary of Molson Coors Brewing Company is a part-owner of Brewers Retail Inc., operator of Ontario's The Beer Store retail chain.

According to the Molson Coors website, Molson Coors Brewing Company is the fifth-largest brewer by volume with 42.1 million U.S. beer barrels (30.2 million U.K. barrels; 49.4 million hL) sold in 2006.[2]

The company's binational nature has caused several sources in both the U.S. and Canada to claim the company is now controlled by interests in the other country.[3][4] In fact, while the company is nominally incorporated in the United States, [5] the company is traded on stock exchanges in both countries, [6] and control is equally shared between the Molson and Coors families.[7] The company is headquartered in Montreal, QC and Denver, CO.

On October 9, 2007, SABMiller and Molson Coors Brewing Company announced a joint venture to be known as MillerCoors for their U.S. operations that will market all of their products.[8]

Contents

[edit] Corporate governance

The 2005 members of the board of directors of the company are: Francesco Bellini, John Cleghorn, Peter Coors, Melissa Coors, Charles Herington, Franklin Hobbs, Leo Kiely, Gary S. Matthews, Andrew Molson, Eric Molson, David O'Brien, Pamela Patsley, and Sanford Riley.

[edit] Environmental record

The Molson Coors Brewing Company conducted a complete, comprehensive, and voluntary investigation of its pollution and environmental emissions. Coors was not violating the Clean Air Act but was encouraged by the Environmental Audit Privilege and Voluntary Disclosure Act which immunizes and credits organizations for conducting self-environmental audits. These audits catch what the government does not and grant immunity from environmental regulation fines.[9] The United States government had thought that Coors was a minor violator of emitters like volatile organic compounds (VOCs), but the investigating proved otherwise. It revealed Coors to be 17 times over the estimated value of emissions. Molson Coors then provided the audit results to the Colorado Department of Health which culminated in a $1.05 million fine for the 189 violations of state pollution laws--of which Coors and the United States government had no idea.[10] Although Molson Coors said they did not know about volatile organic compounds they were emitting, they do claim to be environmentally aware. Coors invented a new printing technology technique which uses ultra-violet light to cure the print. This innovation is more environmentally sound than the traditional gas firing technique.[11]

[edit] Brands

  • Singha (UK)
  • Coors, "The Banquet Beer"
  • Coors Light
  • Blue Moon
  • Killian's Irish Red
  • Keystone (limited markets)
  • Keystone Premium (limited markets)
  • Keystone Light
  • Keystone Ice
  • Carling
  • Carling C2
  • Carling Premier
  • Caffrey’s
  • Worthington's
  • Sol (UK)
  • Grolsch (UK)
  • Grolsch Weizen (UK)
  • Grolsch Blond (UK)
  • Magners Draught
  • Stones
  • Zatec
  • Kasteel Cru
  • Worthington's White Shield
  • Dos Equis (UK)
  • Molson Canadian
  • Molson Export
  • Molson Golden
  • Molson Ice
  • Molson Dry
  • Rickard's
  • Creemore Springs

[edit] References

  1. ^ "Company Profile for Molson Coors Brewing Co (TAP)". http://zenobank.com/index.php?symbol=TAP&page=quotesearch. Retrieved 2008-10-15. 
  2. ^ Business Profiles - Molson Coors Brewing Company
  3. ^ Yahoo! Answers discussion (American claims that the company is Canadian-owned)
  4. ^ Alien Beers Attack! (produced by Canada's Quidi Vidi Brewing Company, implies that the company is American-owned)
  5. ^ MolsonCoors 2008 SEC 1O-K filing
  6. ^ The company that trades on the Toronto Stock Exchange, Molson Coors Canada Inc., entitles its shareholders economic and voting interests of the US-incorporated Molson Coors Brewing Company equivalent to MCBC shareholders on the New York Stock Exchange. MolsonCoors 2008 SEC 1O-K filing
  7. ^ Molson Coors ownership structure
  8. ^ http://money.cnn.com/2007/10/09/news/companies/bc.apfn.molsoncoors.sabm.ap/index.htm?postversion=2007100910
  9. ^ Norton's record bodes well for innovative new approach to environmental protection at Interior Enter Stage Right by John K. Carlisle retrieved 30 April 2008
  10. ^ Reason.orgENVIRONMENTAL ENFORCEMENT: In Search of Both Effectiveness and Fairness by Alexander Volokh and Roger Marzulla August 1996 retrieved 30 April 2008
  11. ^ Technology infiltrates the beverage industry The Winonan by Carl Hunter. 9 April 2008 retrieved 30 April 2008

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