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Lotte
Korean name
Hangul 롯데
Revised Romanization Rotde
McCune-Reischauer Rotte
Japanese name
Katakana ロッテ
Hepburn Rotte
Chinese name
Chinese 樂天
Hanyu Pinyin lètīan

Lotte Co., Ltd. is one of largest food and shopping groups in South Korea and Japan, and South Korean Jaebeol (conglomerate). Lotte was established in June 1948 in Tokyo, Japan by Korean businessman Shin Kyuk-Ho (신격호) also known as Takero Shigemitsu (重光武雄 Shigemitsu Takeo?).

Lotte Group consists of over 60 business units employing 60,000 people engaged in such diverse industries as candy manufacturing, beverages, hotels, fast food, retail, financial services, heavy chemicals, electronics, IT, construction, publishing, and entertainment. Lotte has major operations by Shin Kyuk-Ho's family located in South Korea and Japan with businesses in China, Thailand, Indonesia, Vietnam, India, USA, Russia, and Philippines. Today, Lotte is the largest candy / chewing gum manufacturer in both Japan and South Korea, and is one of South Korea's largest conglomerates.

Contents

[edit] Management

Lotte group's headquarters are located in Seoul and Tokyo. It is controlled by the founder Shin Kyuk-Ho's family.

  • Lotte of Korea employs 56,369 with a revenue of 41 trillion won in 2008 and has 53 companies[1] in South Korea
  • Lotte of Japan employs 3,600 with a revenue of 448 billion yen in 2006

LOTTE Group's total assets are approximately 50 billion USD ( LOTTE Korea $40 Billion, LOTTE Japan $10 Billion).

[edit] Business

Lotte group's major businesses are food products, shopping, finance, construction, amusement parks, hotels, trade, oil and sports.

Lotte World

Sports Lotte also owns professional baseball teams

Lotte R&D Center

  • Korea R&D Center : 23,4-ga, Uangpyeong-dong, Yeongdeungpo-gu, Seoul, Korea
  • Japan R&D Center : Saitama, Japan

[edit] History

Lotte's first company was founded in June 1948 in Tokyo, Japan by a Korean businessman, Shin Kyuk-Ho (신격호, 辛格浩), also known by his Japanese name, Shigemitsu Takeo (重光 武雄) two years after graduating from Waseda Jitsugyo high School (早稲田実業学校). Originally called Lotte Co., Ltd, the company has grown from selling chewing gum to children in post-war Japan to becoming a major multinational corporation. After the normalization of Japan-Korea relations in 1965, Lotte Confectionary Co., Ltd was established in Seoul on April 3, 1967.

[edit] Name

The source of the company's name is neither Japanese nor Korean, but German. Shin was impressed with Johann Wolfgang von Goethe's The Sorrows of Young Werther (1774) and named his newly-founded company Lotte after the character Charlotte[citation needed] (also the name of a new brand of deluxe movie theatres run by Lotte) in the novel. Lotte's current marketing slogan in Japan is お口の恋人ロッテ (o-kuchi no koibito Lotte), which is translated as "your palate's sweetheart, Lotte".

[edit] See also

[edit] References

[edit] External links




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