In political discourse, if-by-whiskey is a relativist fallacy where the response to a question is contingent on the questioner's opinions and use of words with strong positive or negative connotations (e.g., terrorist as negative and freedom fighter as positive). An if-by-whiskey argument implemented through doublespeak appears to affirm both sides of an issue, and agrees with whichever side the listener supports, in effect, taking a position without taking a position.^[1]

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The label if-by-whiskey refers to a 1952 speech by Noah S. "Soggy" Sweat, Jr., a young lawmaker from the U.S. state of Mississippi, on the subject of whether Mississippi should continue to prohibit (which it did until 1966) or finally legalize alcoholic beverages:^[2][3]

My friends, I had not intended to discuss this controversial subject at this particular time. However, I want you to know that I do not shun controversy. On the contrary, I will take a stand on any issue at any time, regardless of how fraught with controversy it might be. You have asked me how I feel about whiskey. All right, here is how I feel about whiskey:

If when you say whiskey you mean the devil's brew, the poison scourge, the bloody monster, that defiles innocence, dethrones reason, destroys the home, creates misery and poverty, yea, literally takes the bread from the mouths of little children; if you mean the evil drink that topples the Christian man and woman from the pinnacle of righteous, gracious living into the bottomless pit of degradation, and despair, and shame and helplessness, and hopelessness, then certainly I am against it.

But, if when you say whiskey you mean the oil of conversation, the philosophic wine, the ale that is consumed when good fellows get together, that puts a song in their hearts and laughter on their lips, and the warm glow of contentment in their eyes; if you mean Christmas cheer; if you mean the stimulating drink that puts the spring in the old gentleman's step on a frosty, crispy morning; if you mean the drink which enables a man to magnify his joy, and his happiness, and to forget, if only for a little while, life's great tragedies, and heartaches, and sorrows; if you mean that drink, the sale of which pours into our treasuries untold millions of dollars, which are used to provide tender care for our little crippled children, our blind, our deaf, our dumb, our pitiful aged and infirm; to build highways and hospitals and schools, then certainly I am for it.

This is my stand. I will not retreat from it. I will not compromise.

The American columnist William Safire popularized the term in his column in The New York Times, but wrongly attributed it to Florida Governor Fuller Warren.^[4] He corrected this reference in his book Safire's Political Dictionary, on page 337.^[1]

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Wikisource has original text related to this article: Whiskey Speech