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Disney Digital 3-D is a brand used by the The Walt Disney Company to describe three-dimensional films made by Disney and shown exclusively using digital projection. Disney Digital 3-D is not a presentation nor a production format or technology. Films advertised as Disney Digital 3-D come from a number of sources, film, digital camera as well as animation software, and can be presented using any digital 3D technology, including RealD, Dolby 3D, XpanD and Master Image. There is no specific handling involved. Despite this, Disney always advertises Disney Digital 3-D films as if it would be a format of Digital 3D, leading to some confusion among the audience[citation needed].
[edit] Title historyThe first movie using this brand for advertising was Chicken Little, released in North America on November 4, 2005. For the release, Disney collaborated with Dolby Laboratories to install Dolby's digital cinema systems in approximatly 100 US theatres.[1] The computer-animated Chicken Little was followed by a re-release of The Nightmare Before Christmas on October 20, 2006. Nightmare, a 1993 stop motion movie, was originally shot in 2D on 35-mm-film, the 3D version was generated by Industrial Light and Magic from this source using computer technology. In 2007, Disney re-released Working for Peanuts, a 1953 animated film shot in 3D. It preceded the theatrical release of the 3D version of Meet the Robinsons. The first live-action material recorded in digital 3D by Disney was Hannah Montana & Miley Cyrus: Best of Both Worlds Concert, released in 2008. In 2009, G-Force followed, marking the first scripted live-action 3D movie under the Disney Digital 3-D brand. In the following years, the release numbers increased. [edit] Titles
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