Costa Del Mar:
Costa Del Mar Sunglasses, Inc. designs and manufactures high quality polarized sunglasses for use in sports such as fishing, sailing and surfing. It was founded in 1983 and is headquartered in Daytona Beach, Florida.
[edit] History
Costa Del Mar was founded in 1983, and that year was asked by a presumably staffer of a NOAA nature sanctuary to donate polarized sunglasses to them. The first style of sunglasses released by Costa Del Mar was called "Catalina." It is still in production, although the name has changed to "Grand Catalina." The first lens developed by Costa Del Mar was The Costa 400 in CR-39 material. In 1986, Costa Del Mar created the The Costa 400 in a glass lens.
In 1984, surfing personality Corky Carroll became an endorser for Costa Del Mar. The company continued to expand by providing sunglasses to Jacques Cousteau and the Cousteau Society, as well as custom-grinding lenses to fit the team-issue frames of the F-16C Eastern Demo Team. Costa Del Mar continued to grow during the 1990s, and released a new logo (the current one) in 2000. Additionally, Costa Del Mar launched its premium lens, The Costa 580 in August of 2000. On April 22, 2003, A. T. Cross[1] bought Costa Del Mar Sunglasses.
Today, the list of pro guides and outdoor personalities that use Costa Del Mar sunglasses includes Jose Wejebe, Cindy Garrison, and Blair Wiggins. Costa Del Mar also sponsors fishing pros in events such as The B.A.S.S. Tour and The World Billfish Championship.
[edit] Technology
Costa Del Mar offers 52 styles and 8 lens options of polarized eyewear. The sunglasses offer 18 frame colors, with many styles available in three or four colors.
The lenses are manufactured in three different materials: CR-39, Glass, and Polycarbonate. Each of these lenses offer different attributes mainly focused on durability, optical clarity, and scratch resistance. Every lens made by Costa Del Mar is 100% Polarized and offers 100% UVA, UVB, and UVC protection.
The CR-39 lens is lightweight and extremely durable. Although this lens provides excellent clarity, the clarity is not considered as exceptional as a glass lens. The CR-39 are offered in Gray, Amber, Vermillion, and Sunrise.
The Polycarbonate lens is extremely light-weight, virtually shatterproof, and extremely flexible. The Polycarbonate lenses are offered in Gray, Amber, Vermillion, and Sunrise.
The Glass lens is extremely scratch resistant and 20% lighter and 22% thinner than the average glass lens. Glass lenses are offered in Gray, Copper, Blue Mirror, and Green Mirror.
Costa Del Mar offers two quality lenses. The Costa 400 is offered in all three lens materials: CR-39, Polycarbonate, and Glass. This lens provides excellent visual quality, eliminated glare at the 400 nanometer mark. This allows for clearer vision and reduces strain on eyes.
The Costa 580 is Costa Del Mar's premium lens collection. Costa Del Mar is the only company to offer this technology. This lens eliminates glare at the 580 nanometer mark. Specifically, it significantly reduces the amount of yellow light that penetrates the lens; the hardest light for the eye to process. This nearly completely eliminates glare, allowing enhanced color saturation and definition. This lens is only offered in glass.
Some of the frame styles also offer C-Mates, a bifocal lens. It is offered in +1.75 and +2.5 magnification.
Costa Del Mar sunglasses can also be made with prescription lenses.
All of Costa Del Mar's sunglasses are produced at its headquarters in Daytona Beach, Fl. Every pair of sunglasses has a life-time warranty.
[edit] Sponsorships
Costa Del Mar is an active member in the fishing community. It sponsors over forty fishing tournaments, both inshore and offshore, every year. Additionally, Costa Del Mar is the official sunglass sponsor of organizations such as Trout Unlimited, International Game Fish Association, Coastal Conservation Association, and The Billfish Foundation. Each of these organizations is dedicated to protecting fishing environments.
Costa Del Mar also sponsors fishing guides in the 18 States in the U.S., Mexico, and Brazil. There are many professional fishermen who endorse Costa Del Mar, such as Bass pros Jason Quinn, Kevin Short, and Todd Faircloth.
[edit] Dealers
Shopping for Costa Del Mar products is available in a variety of venues. Customers can buy directly through the Costa Del Mar Online Store, a number of other online dealers, or stores located worldwide.
[edit] References
[edit] External links
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