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Continuing medical education (CME) refers to a specific form of continuing education (CE) that helps those in the medical field maintain competence and learn about new and developing areas of their field. These activities may take place as live events, written publications, online programs, audio, video, or other electronic media.[1] Content for these programs is developed, reviewed, and delivered by faculty who are experts in their individual clinical areas. Similar to the process used in academic journals, any potentially conflicting financial relationships for faculty members must be both disclosed and resolved in a meaningful way.[2] However, critics complain that drug and device manufacturers often use their financial sponsorship to bias CMEs towards marketing their own products.

Contents

[edit] Historical context

Continuing medical education is not a new concept. From essentially the beginning of institutionalized medical instruction (medical instruction affiliated with medical colleges and teaching hospitals), health practitioners continued their learning by meeting with their peers. Grand rounds, case discussions, and meetings to discuss published medical papers constituted the continuing learning experience. In the 1950s through to the 1980s, CME was increasingly funded by the pharmaceutical industry. Concerns regarding informational bias (both intentional and unintentional) led to increasing scrutiny of the CME funding sources. This led to the establishment of certifying agencies such as the Society for Academic Continuing Medical Education [3] which is an umbrella organization representing medical associations and bodies of academic medicine from the United States, Canada, Great Britain and Europe. The pharmaceutical industry has also developed guidelines regarding drug detailing and industry sponsorship of CME, such as the Pharmaceutical Advertising Advisory Board(PAAB) [4] and Canada's Research-Based Pharmaceutical Companies(Rx&D).[5]

[edit] CME Requirements

In the United States, many states require CME for medical professionals to maintain their licenses. For example, Arizona requires an average of 40 hours of CME every two years.[6] For a complete list of requirements by state, see State Medical Licensure Requirements and Statistics, 2006. Within the United States, CME for physicians is regulated by the Accreditation Council for Continuing Medical Education (ACCME) and the American Osteopathic Association.

In Canada, certification is provided by the Royal College of Physicians and Surgeons of Canada(RCPSC) and the College of Family Physicians of Canada(CFPC). The RCPSC is responsible for the development and implementation of all certifying examinations in each specialty other than Family Medicine. Specialist physicians who join the Royal College as Fellows maintain their knowledge, skills, competence and performance through participating in the Maintenance of Certification Program. For each five year cycle, fellows of the college are required to document 400 credits, with a minimum of 40 credits obtained in each year of the cycle. Credits are earned at one to two credits per hour, based on the type of learning activity.[7] The CFPC requires 250 credit-hours over a five year cycle. Fifty credits must be obtained for each year of the cycle. To earn and maintain fellowship within the college, an additional 24 credit-hours of higher level learning are also required over each learning cycle.[8] Similarly, each province and territory requires documentation of ongoing CME for licensure.

[edit] Non-CME Programs

Non-CME activities, also referred to as Promotional Education[1], encompass a variety of industry sponsored educational programs for medical professionals. Several things serve to distinguish these programs, which are typically aimed at promotion of a given product or therapy [2], from accredited CME programs.

  • Lack of accreditation
  • Direct Industry Sponsorship
  • Specific Product or Therapy Focus

[edit] Production of CME Courses

Continuing medical education courses are developed and delivered by a variety of organizations, including:

[edit] Criticism of industry sponsorship

Critics, such as Morris and Taitsman,[9] would prefer that the medical profession eliminate commercial support for CME.

Despite ACCME requirements that program content be free of commercial interests, "CME providers can easily pitch topics designed to attract commercial sponsorship," and sponsors can award grants to programs that support their marketing strategies.[9] The Institute of Medicine has said that CME has become too reliant on industryfunding that "tends to promote a narrow focus on the products and to neglect provisions of a broader education on alternative strategies," such as communication and prevention.[10]

For example, gabapentin (Neurontin), was approved by the U.S. Food and Drug Administration for adjunctuive therapy in epilepsy, but Warner-Lambert sponsored CME activities that encouraged its use for off-label indications. The U.S. Department of Justice brought civil and criminal charges against Warner-Lambert, which Warner-Lambert settled for $430 million, alleging that Warner-Lambert paid kickbacks to doctors in the form of lavish trips to attend presentations about off-label uses.[11]

Industry-sponsored CMEs can violate federal statutes, according to the U.S. Department of Health and Human Services. "When a pharmaceutical manufacturer rewards high-prescribing physicians by directing a CME provider to pay (or overpay) them as CME faculty, consultants, or members of a speaker's bureau," wrote Morris and Taitsman.[9]

[edit] References

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